Virgin Mobile to carry iPhone from today, Sir Richard does his best Fonz impression

Virgin Mobile is offering the iPhone to its prepaid customers as of today. The Sprint-owned subsidiary is using the event to kickstart a new retail strategy that will see the company open branded retail stores in Chicago -- with a nationwide rollout dependent upon its success. Since all carriers have to make a minimum commitment to Apple in order to receive the handset, it's interesting to see that Virgin's allocation forms part of Sprint's $15.5 billion gamble on the handset that's still yet to pay off. The handset will set users back $650 for a 16GB iPhone 4S, while plans begin at $30 for 300 voice minutes, unlimited messages and data, but only if they commit to automatic monthly payments.Continue reading Virgin Mobile to carry iPhone from today, Sir Richard does his best Fonz impressionVirgin Mobile to carry iPhone from today, Sir Richard does his best Fonz impression originally appeared on Engadget on Fri, 29 Jun 2012 07:39:00 EDT. Please see our terms for use of feeds.Permalink Bloomberg Businessweek  |  Virgin Mobile  | Email this | Comments

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