Another development in the UK market for e-readers, tablets and e-books as Amazon and Barnes & Noble move closer to launching more of their services and devices in the UK and Europe: the retail giant Tesco�has purchased Mobcast, a digital bookseller co-founded by pulp fiction writer Andy McNab. Tesco tells TechCrunch that the price of the acquisition is $7.2 million.
Tesco notes that Mobcast has a catalog of some 130,000 books, but the main idea behind this acquisition for Tesco, already one of the biggest booksellers in the UK, will be to give Tesco its own digital book distribution platform, including cloud-based storage for the books. "They provide excellent end-to-end service, from injecting the material from publishers all the way to retail to customers," the spokesperson told TechCrunch.
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